Boston & New England Shirts, Hats & Gifts

The fall shop · New England through & through

Your hoodie weather headquarters.

Cool mornings. Big games. The long way home. Find your next favorite New England tee, hoodie, or hat.

Shop Hoodies Shop bestsellers

Born in New England. Worn everywhere. Since 2004.

72-hour bestseller

Wicked Thirsty Iced Coffee T-Shirt — men's tee flat lay in Charcoal

Wicked Thirsty Iced Coffee T-Shirt From $ 29.99

Top-selling hat

Vintage New England Flag Dad Hat $ 25.99

A little wicked. A lot local.Halloween

For the faithful in Foxboro.Football

Made for leaf-peeping season.Fall Favorites

For the fans who know the Gahden.Hockey

Wear your Boston wherever you go.Boston Favorites

Your local cravings, served fresh.Food & Drink

Take the scenic route.The Great Outdoors

Cold ears? Not around here.Knit Hats

The lead story

October 15, 2026

How to Pronounce Massachusetts Town Names Like a Local

Worcester, Gloucester, Peabody, Quincy, Scituate: here's how to pronounce Massachusetts town names like a local, so nobody at the packie clocks you as a tourist.

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Weird Laws in Maine That Are Actually Real

Internet lists of weird laws in Maine are half folklore. Here are the real ones: Sunday hunting, car-lot bans, helium balloons, hitchhiking, and more — with MRS citations.

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From the journal

October 13, 2026

New England Myths & Legends: The Gloucester Sea Serpent

The Gloucester sea serpent of August 1817: sworn depositions, the Linnaean Society's Scoliophis blunder, Nahant 1819, and what skeptics think Cape Ann saw.

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Designed - Finished - Shipped In The USA

Born and built in New England. Chowdaheadz has been making gear for locals, transplants, and diehard fans for over 20 years — funny tees, hoodies, hats, and gifts shipped fast from just outside Boston. Show your pride. We've got the shirt for it.